Internet Marketing Statistics

• 74% of people use search engines to research products before buying
• 54% of people use search engines to find the site they buy from
• 36% of search engine users report that they believe that companies whose websites appear at
• the top of the search results are the leaders in their field
• 40% of users 25-44 years old associate top search results to company prominence
• 80% of all first- me visitors to your website are the direct result of search engine queries.
• Over 43% of people who bought on-line found the website via a search engine.
• Consumers are nearly 5 times more likely to buy after seeing search listings versus banners
• People who spend 5 or more hours a week online average an astounding 71% of their time searching
  for information.

Search Statistics

• 61 billion searches were performed online worldwide in August 2007
• 160 million Google searches are currently performed daily
• 59% of all searches are made on Google. 22% are made on Yahoo, and 10% on MSN
• 38 million people use search engines daily
• 21% of people use a search engine 4 or more times a day
• 90% of users click on results within the first 3 pages
• 62% of search engine users click on results within the first page of search results
• 88% change search term and/or search engine within the first 3 pages of results

Internet Statistics:

• 79.1 million Americans have access to the internet at work (how else can you reach consumers while they are at work?)
• High-speed internet connections exist in 53% of all U.S. households
• The average consumer in America now spends equal me on the internet and watching TV
• 63% of adult Americans use the internet daily
• Broadband services account for 72% of all home internet subscriptions
• 85% of consumers with annual income over $50,000 use the internet regularly
• Adoption of high-speed internet is expected to reach 70% of all U.S. households by 2012
• Dial-up service currently serves 33 million internet users
• 83 million Americans have bought products online at least once

Information gathered from:

http://www.clickz.com/showPage.html?page=3626328

http://mediakit.woodlandsonline.com/onlinemarke ng.cfm

http://www.infoplease.com/ipa/A0931236.html

http://iprospect.com/about/whitepaper_seuserbehavior_apr06.htm

http://www.expert-webmasters.com/seo-cheatsheet.asp

http://www.proconsultancy.com/facts_trends.php